Case studies and projects coming soon.
I used to be a coder until 2020. That's when I decided to switch careers and move into design.
In hindsight, design probably came from my father. He always cared about how things were around him. From how footpaths connect to roads to how easy an electronic device is to use. He paid attention to all of it.
I used to think that being a full stack programmer would let me control the entire look and feel of a website, and that excited me. But boy, I was wrong. Wrong about what programming really was, and wrong about what I actually wanted to be.
What I really wanted was to design products that delight people and genuinely help them. So I changed my career and became a full time designer.
After getting a job, I realized design is also about working with the business. Hitting numbers. Improving metrics. Fixing funnels. Reducing friction. All while still delighting and helping customers. That's what I focus on now.
I learned design by practicing. By trying new products and apps. But mostly by staying curious.
With the rise of AI, I can now create what's in my head at the speed of light. Iterate → Experiment → Fail → Iterate again.
Fail fast. Learn fast.
In my free time, I read books, create videos, work on side projects, spend time with family, and play PlayStation while creating new concept designs.
Resume coming soon.
Get in touch coming soon.
Designer of digital and visual products based in Pune.
Currently working as product designer at Bajaj Finserv.
Fun fact - This website is fully vibe coded by me.
As part of Bajaj Finserv Insurance Team, I focused on creating innovative, well-crafted, memorable product experiences for millions of users.
Bottem Funnel: Redesigned cart & payment screens, boosting conversions.
Mid Funnel: Redesigned PDP, PLP & Created Supercards for consistent UX
Membership: Created Gold page with benefits and transaction history.
POS: Updated designs for LK Stores' Point-of-Sale application
I used to be a coder until 2020. That's when I decided to switch careers and move into design.
In hindsight, design probably came from my father. He always cared about how things were around him. From how footpaths connect to roads to how easy an electronic device is to use. He paid attention to all of it.
I used to think that being a full stack programmer would let me control the entire look and feel of a website, and that excited me. But boy, I was wrong. Wrong about what programming really was, and wrong about what I actually wanted to be.
What I really wanted was to design products that delight people and genuinely help them. So I changed my career and became a full time designer.
After getting a job, I realized design is also about working with the business. Hitting numbers. Improving metrics. Fixing funnels. Reducing friction. All while still delighting and helping customers. That's what I focus on now.
I learned design by practicing. By trying new products and apps. But mostly by staying curious.
With the rise of AI, I can now create what's in my head at the speed of light. Iterate → Experiment → Fail → Iterate again.
Fail fast. Learn fast.
In my free time, I read books, create videos, work on side projects, spend time with family, and play PlayStation while creating new concept designs.